Palace · Beach
Sofitel Royal Bay
A palace directly on the beach, private cabanas, Cinq Mondes spa, the finest pool in the Souss.
A crescent bay, three hundred days of sun, a golf coast and a quiet hinterland of argan and Berber villages.
Agadir was rebuilt after the 1960 earthquake, so it lacks the old-city atmosphere of Fès or Marrakech. That absence is its gift: a wide beach, modern infrastructure, and a climate that is the Kingdom's kindest.
We compose Agadir as a seaside pause within a Moroccan stay — three to five days of beach, golf, spa, and excursions into the Souss valley. The actual quality is in the Tafraoute plateau, the Paradise Valley, and the argan forests of Aoulouz.
The coastline north of Agadir — Taghazout, Imsouane — is the country's surfing capital, and now the site of its most interesting new boutique hotels.
A palace directly on the beach, private cabanas, Cinq Mondes spa, the finest pool in the Souss.
A private residence inside the Taghazout Bay estate, with butler, chef, six bedrooms, private pool on a cliff above the Atlantic.
A modern beach-house in the last un-spoilt surfing village of the coast. A Maison insiders' favourite.
An argan farm two hours inland, opened to the Maison for entire-property stays — horse riding, mountain walks, a private hammam.
A morning surfing with a private coach in Taghazout, a lunch on the point at Imsouane, a sunset in a beach shack over grilled fish.
A 4×4 inland to the natural pools of Paradise Valley, with a picnic on the rocks and a slow return through argan forest.
A day-trip to the Anti-Atlas village of Tafraoute — the painted rocks of Jean Vérame, the Ameln valley, a Berber lunch in a terraced garden.
A visit to a women's argan cooperative in the Aoulouz valley, with a demonstration of the traditional cold-pressing method — and a lunch on the farm.
A short brief from the Maison on the season, the rhythm and the essentials. Bespoke advice upon enquiry.
Tell us the dates. We will answer within the hour, in the language of your choice.
